How AI Can Help Leaders Make Better Decisions Under Pressure
In this HBR.org piece, A. Mark Williams and Mark Purdy look at how AI systems are increasingly being called upon [...]
Sound Business: The promise of audio machine learning technologies.
In this Sloan Management Review piece, we explore how AI-powered sound recognition technologies are now being used to detect and [...]
The rise of the prompt economy
This op-ed by Mark Purdy in The Straits Times discusses how the explosion in generative AI technologies is giving rise [...]
Opinium collaboration
For the past three years, Purdy & Associates, in collaboration with Opinium, has written the Annual Index Industry Association reports on [...]
Building a great customer experience in the metaverse
3-D ocean cruises, digital twins of historic cities, AI-powered customer avatars--these are just some of the ways in which the [...]
Driving better insights for ESG decision makers
(report for DXC Technology, Leading Edge Forum)
Can the metaverse revive post-pandemic globalization?
In The View op-ed piece in The South China Morning Post, Mark Purdy argues that the metaverse could help revive [...]
How the Metaverse could change work
HBR.org article examining the implications of the metaverse for the future of work in four key areas: the rise of [...]
AI data bonanza will intensify geo-strategic competition
In this op-ed piece for The Straits Times, Mark Purdy assesses the implications of three new types of AI data--geospatial, AI, [...]
The future of contactless commerce
Magic mirrors and 3-D avatars for trying on clothes. Touchless "touchscreens" for ordering goods and services. Lickable electronic screens that [...]